Agency Copywriting Talent for Less Dough
Drive Sales with Proven Marketing Writing
and Innovative Web Integration
Are your marketing documents compelling? Are you providing prospects with a simple, clear vision of your solution’s benefits? Are you a thought-leader in the industry? Does your Web site generate leads?
We can help you answer YES to all these questions. Freelance technical marketing writing is our business. QualityWriter develops persuasive marketing materials specifically for the technology industry (we’ve been doing it since 1995… always with a focus on tech solutions, software and high-tech hardware).
Writing services include:
- White papers
- Case studies
- Brochures
- Web content
- Landing pages
- Newsletters
- Scripts
- Presentations/Flash
- Emails
- Direct mail
QualityWriter customers include tech industry leaders (NetApp, D-Link, CMP Media, HP, Computer Associates, Oracle, Oracle-Hyperion, Software AG, Sage Software - ACT!, Neudesic, Toshiba) and medium- to small-sized software companies. We understand software, hardware and the unique benefits that solution providers need to communicate to end users, CIO’s and executive decision makers.
Good copywriting maximizes the impact of every word you present to the market. It’s important that your critical selling materials are created by marketing professionals. Better writing increases sales and improves your overall brand image - especially during a recession. Don’t waste time trying to micromanage projects and train employees that don’t have the experience needed to write great copy and clearly communicate with outside audiences. Also, try to avoid agencies that overcharge and farm your work out to subcontractors.
Think about this, too. When you hire QualityWriter, your copywriting fee is essentially FREE! Improved copy increases sales and polishes your brand image. All it takes is one extra sale to absorb your writing costs. You can’t lose.
We are a small writing and marketing team with just two writers on staff, so we focus on high quality copy and concepts. We don’t do volume business or outsource jobs off shore or to unqualified writers. If you’re interested in high-value copywriting, please contact us today.
Are you ready to start a project today? First, take second to review our standard creative brief. Then let’s schedule a kick-off meeting to begin producing the most effective marketing materials you’ve ever created.
Leading Technology Companies Attest
“When I want something off of my task list and out of my mind, I send the project to QualityWriter, knowing that Phil will get great work back to me on deadline.”
Mary Passarelli
Marketing Manager
Computer Associates
“When you find a reliable, experienced freelance writer like Phil Dunn, it’s often cheaper, quicker and less complicated than doing it in-house.”
Wona Chung
Marketing Director
DemandTec
“If I need something written with little direction or input, I turn to Phil Dunn. With Phil I know that I can send an email and he will start writing. I can count on him to cover the things I can not get done, and that they will be of the quality I need. It’s amazing to me that with little direction or input Phil consistently exceeds my expectations. Thank you, Phil, for always coming through for us again and again.”
Kristen Timmers
Global Services Integrated Marketing
NetApp
Sell, Educate, Communicate Success with Case Studies
Are Your Success Stories Strong Enough to Bring in New Business?
Case studies (or success stories) are specific, they’re testimonial, and sales people love them because they sell!
They open the door to meetings, demonstrate your company’s expertise and allow your customers to speak to your strengths.
However, it’s not easy to schedule the interview, get the case study produced and get the customer’s legal/PR departments to sign off.
more case study info - free resources..
Blog Creation and Optimization Services
Do you blog? Why not?
Any content a potential customer, partner or employee reads about your company represents an opportunity to educate, persuade and sell. And, anything published on the Web becomes an opportunity to gain search ranking, connect with audiences on a specific topic, and connect your messages to specific keywords.
A good copywriter helps you maximize the impact of every written word you publish on the Web – by blogging for you.
Blogs help you:
* Drive conversations
* Elicit feedback and comments
* Demonstrate market leadership
* Communicate directly with customers, prospects and the media
High tech solutions, like enterprise software and custom applications, require constant buzz, explanation and education. Prospects need to understand how solutions work, and they need to get excited about “the dream.”
Blogs help you do that.
The problem is, everybody’s busy in the go-go tech economy. Most thought leaders don’t have enough time to respond to all their email, let alone blog, Twitter, and seed stories.
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